Pinterest Launches Partner Program For CTV Ad Measurement
MediaDailyNews – 26 minutes ago
The partner program - intended to help advertisers discover measurement partners deemed trustworthy by Pinterest - is back ...
Kia Positions Seltos Compact SUV As Challenger
Marketing Daily – 43 minutes ago
"The campaign may feel a little different for Kia, and that's because the product itself is challenging convention ...
IAB Modernizes Video Classifications, Definitions, Seeks Industry Input
MediaDailyNews – 2 hours ago
The IAB has released its Redefining Media Types Standard for public comment, with the goal to define descriptio ...
Nebraska Will Ask Appeals Court To Lift Block On Parental Consent Law
Raw – 3 hours ago
Nebraska Attorney General Michael Hilgers plans to ask the 8th Circuit to allow immediate enforcement of a l ...
Live Sports Continues To Drive Streaming Consumer Bundle, Viewing Changes
Television News Daily – 3 hours ago
A study finds that 43% of U.S. consumers would switch their mobile, broadband or TV provider to fi ...
Doner Wins AOR Duties For Navy Federal Credit Union
MAD – 5 hours ago
The agency will lead creative strategy, while strengthening member loyalty. ...
Levy Fills New Ammunition Role: Chief Client Partnership Officer
MAD – 5 hours ago
Evan Levy's charge is to deepen executive relationships on two continents. ...
Nat Geo Museum Debuts, Terri & Sandy 'Imagine' Its Wonders
MAD – 5 hours ago
The museum embodies the National Geographic Society's global mission: exploration. ...
Stagwell Named Lead Creative Agency For Haier Europe
MAD – 8 hours ago
Stagwell's digital agency, Assembly Digital Commerce, will support with content for online and ecommerce channels. ...
Kohl's Goes All In On Value For Back-to-School
Marketing Daily – 16 hours ago
Even affluent parents are worried. The struggling retailer is betting they'll fall for lower prices. ...