MediaDailyNewsIAB Tech Lab Opens Privacy Updates For Public Comment
The enhancements are designed to reduce privacy risk, promote industry-wide consistency, improve interoperability and support regulatory compliance. ...
By Laurie Sullivan

Streaming rocketed 30% to $17.2 billion from the year before, with cable sinking 7% to $8.0 billion a ...
By Wayne Friedman

The scent powerhouse hopes to tantalize a new generation with the two-week activation. ...
By Sarah Mahoney

A federal appellate court on Monday refused to halt litigation by 29 state attorneys general who accuse Me ...
By Wendy Davis

The troubled Tapestry division invites the pop star to play hide-and-seek with the entire city of New Y ...
By Sarah Mahoney

Creators who sign up for YouTube's Partner Program will soon have to meet higher eligibility standards to sta ...
By Colin Kirkland

X will replace its Revenue Sharing program next month with a program designed to incentivize creators to po ...
By Colin Kirkland

Netflix says it has "nearly doubled our ad commitments this year." In a release, Netflix President of Advertisi ...
By Wayne Friedman

The new campaign marks a move to bring cultural cachet to the fading athletic apparel company. ...
By Sarah Mahoney