Amazon Brings Content-To-Commerce Technology Into Publisher Services
MediaDailyNews – 52 minutes ago
Shopsense through Amazon Publisher Services can simplify where publishers review, test and activate ad-tech services, making commerce-enabled med ...
Meet Stan, Caitlin Clark's New Teammate
Marketing Daily – 1 hour ago
State Farm has owned stanchion pad signage for two decades. The brand finally gave it a personality. ...
Murray Promoted To Global Head of Growth For The Ogilvy Group
MAD – 2 hours ago
Previously, she served in the same capacity for Grey, now part of The Ogilvy Group. Before joining Gr ...
Trade Desk Underwhelms With 12% Ad Uptick, Stock Drops 15%
MediaDailyNews – 11 hours ago
Trade Desk execs gave Q2 guidance for an 8% revenue gain YoY to around $750 million. The compa ...
Cadillac Former CMO Resurfaces As Healthcare CEO
Marketing Daily – 14 hours ago
"Our current healthcare system is built to treat illness, not to create health," says Melissa Grady Dias, t ...
Evian Dives Into Las Vegas With New Sphere Partnership
Marketing Daily – 16 hours ago
Evian will be featured across Sphere platforms, including exclusive branding in select concession areas and custom content ...
Meta Reportedly Developing Agentic Assistant For Social Media Users
MediaDailyNews – 16 hours ago
Meta is reportedly developing a personalized AI assistant designed to complete tasks for its 3.5 billion users acro ...
Snap Loses Users, Readies AR Glasses
MediaDailyNews – 17 hours ago
Snap's Dynamic Product Ads revenue grew more than 30% year-over-year, doubling adoption among small and medium-sized businesses. ...
Lerma/ Launches Sports Sponsorship ROI Evaluator
MAD – 18 hours ago
The new benchmarking tool ranks professional sports teams on metrics including media efficiency, fan affinity and team traject ...
Genesis Launches First-Ever Hispanic Campaign
Marketing Daily – 18 hours ago
The campaign includes 30- and 15-second spots in both English and Spanish, airing during tentpole moments including t ...