WPP Reports First Quarter Revenue Dip In Line With Expectations
MAD – 0 minutes ago
The firm reiterated that it expects a first half organic revenue decline in the mid-to-high single digits f ...
Stagwell's ReachTV Appoints NBA Veteran Jacobson CEO
MAD – 15 minutes ago
She succeeds founding CEO Lynnwood Bibbens, who is shifting to the new role of Founder/Executive Chair. ...
Haleon, Henkel Hanker For Soccer Tie-Ins
Marketing Daily – 1 hour ago
Henkel's U.S. Soccer Summer of Soccer Sweepstakes prizes include match tickets and official U.S. team jerseys. ...
Bed Bath & Beyond Plots Its Comeback With The Container Store
Marketing Daily – 13 hours ago
Posting the first revenue growth in 19 quarters, the brand says its post-bankruptcy model has arrived. ...
PepsiCo Says Walmart Connect Helped Turn Retail Media Into Launch Media
MediaDailyNews – 14 hours ago
The beverage giant's new model required more flexibility by channel, message and audience. ...
Media Buyers Push Past Cheap Reach As Supply-Side Intelligence Gains Ground
MediaDailyNews – 14 hours ago
Media buying is shifting from a narrow focus on low CPMs and scale toward a more demanding vi ...
China Blocks Meta's Manus Acquisition After Ads Manager Integration
MediaDailyNews – 16 hours ago
After integrating the company's autonomous AI agent technology into its Ads Manager, Meta's deal has been blocked ...
X Launches Ad-Free 'Private' Messaging App
MediaDailyNews – 16 hours ago
X has launched X Chat, an encrypted messaging app that has the ability to block screenshots, edit message ...
Utah Tourism Office Debuts Immersive Digital Experience To Match Night Skies
Marketing Daily – 16 hours ago
State boasts the highest concentration of certified International Dark Sky Places in the world, showcasing starry nights protect ...
Advocates Urge SCOTUS To Revive Privacy Suit Against Paramount
MediaDailyNews – 17 hours ago
"Video streaming services have become ubiquitous, vastly expanding the amount and types of personal data that can ...