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MediaDailyNewsOpenAI Files IPO, Eyes Ad Tools Powered By General Intelligence

The IPO will create pressure on OpenAI to continually update and monetize a newly launched ad infrastructure as it works toward the goal of building artificial general intelligence (AGI) tools. ...

The Brand Doom Loop Now Trapping 84% Of Marketers
Gartner's new research details how the brand measurement mess is hindering long-term growth. ...
Tech Group, Students To Ask SCOTUS To Block Restrictions On App Downloads
The Computer & Communications Industry Association and advocacy organization Students Engaged in Advancing Texas expect to ask t ...
Campbell's Warns Of Possible 'Tough Decisions' About Snacks
A 6% slide in salty snacks may mean a portfolio shakeup, while the company bets on a n ...
Pizza Hut Doubles Down On Retro Appeal With 'Hut Originals' Platform
Chain also rolled Pizza Hut Classic location that feature its classic red plastic cups, red roofs, checkered tableclot ...
Sloth Stars In Tropicana's "Give Life Some Juice" Campaign
After sloth finishes a bottle of Tropicana, he sheds his typically slow demeanor to strut around the jungl ...
Do Cindy Crawford's Eyelids Droop? Not Any More
Supermodel stars in campaign for RVL Pharmaceuticals' Upneeq, a non-surgical alternative for fixing droopy eyelids. ...
Ohio Appeals Court Sides With Google In Battle Over Search Results
An Ohio appellate court rejected former state Attorney General David Yost's bid to revive a lawsuit alleging th ...
World Cup: Low Viewer Interest But High Media Consumption, Ad Spend
The good news for U.S. brands is that U.S. World Cup viewers lead all nations when it com ...
Olive Oils From Spain Selects Havas Miami As U.S. Agency
The three-year engagement will increase American visibility for Spain's heritage product. ...
Boundary Rebrands As Almost Always, Focuses On Human Capabilities
Tech is transforming the ad industry, but creative experiences and instincts still matter. ...

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