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MediaDailyNewsTrade Desk Underwhelms Quarterly Results, Guidance: Stock Drops 15%

Trade Desk execs gave Q2 guidance for an 8% revenue gain YoY to around $750 million. The company credits rising ad spend for its platform to brands' interest in the "open internet" placement of digital media advertising vs. "walled garden" media sellers such as Meta Platforms and Google. ...

WPP Brand & Design Appoints 2 To New Leadership Posts
Emma Beckmann and Ann Higgins take on global roles. ...
BBDO Chicago Celebrates Tequila Herradura 'Craft'
The cross-media campaign honors patience and expertise. ...
Amazon Brings Content-To-Commerce Technology Into Publisher Services
Shopsense through Amazon Publisher Services can simplify where publishers review, test and activate ad-tech services, making commerce-enabled med ...
Murray Promoted To Global Head of Growth For The Ogilvy Group
Previously, she served in the same capacity for Grey, now part of The Ogilvy Group. Before joining Gr ...
Cadillac Former CMO Resurfaces As Healthcare CEO
"Our current healthcare system is built to treat illness, not to create health," says Melissa Grady Dias, t ...
Evian Dives Into Las Vegas With New Sphere Partnership
Evian will be featured across Sphere platforms, including exclusive branding in select concession areas and custom content ...
Meta Reportedly Developing Agentic Assistant For Social Media Users
Meta is reportedly developing a personalized AI assistant designed to complete tasks for its 3.5 billion users acro ...
Snap Loses Users, Readies AR Glasses
Snap's Dynamic Product Ads revenue grew more than 30% year-over-year, doubling adoption among small and medium-sized businesses. ...
Lerma/ Launches Sports Sponsorship ROI Evaluator
The new benchmarking tool ranks professional sports teams on metrics including media efficiency, fan affinity and team traject ...
Genesis Launches First-Ever Hispanic Campaign
The campaign includes 30- and 15-second spots in both English and Spanish, airing during tentpole moments including t ...

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